About Me
Getting to know Shannon Quicksall
Shannon is a graduate of Texas State University, where she honed her creative spirit with a Bachelor's Degree in Art and a minor in Education. Shannon proudly served our nation in the U.S. Navy. A former educator in the Taylor ISD elementary school system, Shannon now empowers teachers through her dynamic role within the EdTech industry, inspiring them to unlock the full potential of their students. When she is not busy cheering on her boys at their band or athletic events, navigating the exciting world of education, or traveling with her family, Shannon enjoys channeling her artistic passion through photography and videography.
My Why:
I'm driven by a passion for sales that transcends transactions; I thrive on building partnerships that fuel meaningful change. My "why" is rooted in the belief that mission-driven work, especially in education, directly impacts the trajectory of our future. I'm inspired to connect educators with solutions that improve student outcomes, because I believe every child deserves access to quality education. Sales, to me, is the engine that drives this mission, turning vision into reality and empowering educators to shape the future.
My Impact:
In my capacity as Director of Partnerships at BetterLesson, I spearheaded and executed top-of-funnel sales initiatives within the K-12 professional learning sector. As a result of my efforts, I significantly expanded the new business pipeline by 1.3m in FY 2024. Notably, my performance in Fiscal Year 2024 placed me among the top two individuals on the sales leaderboard, a testament to my effectiveness during a period characterized by significant market headwinds.
Furthermore, I masterminded the development and implementation of a compelling value proposition strategy. This initiative demonstrably enhanced customer engagement and contributed to the cultivation of a robust pipeline of potential partnerships. Beyond individual contributions, I actively fostered a culture of innovation and resilience within the sales team. This collaborative environment directly contributed to my ability to consistently exceed sales targets, even amidst the most challenging selling environment encountered to date.